News

CWEIC Strategic Partner Irwin Mitchell will host a virtual seminar, “Choosing, Building and Protecting Your Brand,” designed to help businesses strengthen one of their most valuable assets: their identity. The virtual seminar will take place on Tuesday the 30th of September, 12:30 – 13:30 (UTC +1).

In today’s competitive global marketplace, a brand is more than a name or logo—it is a business’ reputation, a key driver of consumer trust and loyalty, and a vital differentiator in crowded markets. Yet, too often, businesses underestimate the importance of securing a brand that is both available to use and protect.

The webinar will provide practical and legal insights for businesses at every stage of growth, from start-ups to established enterprises. Topics to be covered include:

• What you can and can’t protect

• Essential checks before using or registering a brand

• Strategies for when and what to protect

• Common pitfalls to avoid

• Managing disputes and enforcement

The session will be of particular interest to business owners, entrepreneurs, senior executives, and professionals such as investors, accountants, PR and marketing specialists, and advisors across the Commonwealth.

As a valued Strategic Partner of CWEIC, Irwin Mitchell continues to provide expertise that helps businesses navigate complex issues, including intellectual property and brand protection.

Register here: Protecting Your Brand – Irwin Mitchell